How to Get Started on Canva

How to Get Started on Canva

content, content marketing, Design, Uncategorized
Canva is a great platform for design and content creation. With lots of free, pre-built content, it allows you to be innovative and informative with your marketing ideas. With Canva, you can design basically anything, such as documents, videos, or posters. I am going to take you through some of the basics of Canva so that you feel prepared to get creative, as well as prepare engaging content. Creating an Account on Canva Start by opening up Canva. This is where you will choose how you would like to sign up. The home page shows you various categories to start a project in. Such as social media, presentations, and marketing! Starting a Project using Templates I am going to design a presentation for this example, but Canva offers limitless options…
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Influencer Marketing

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Influencer marketing has the potential to become one of the next big things in digital marketing. If you’re unfamiliar with the term influencer marketing, there’s still a chance you’ve come across it a time or two. Influencing marketing is a form of marketing that focuses on using an individual or company that has a large platform and social influence to drive a brand’s message to a large following. In essence, influencer marketing is thriving off the popularity or social influence that one may have. Influencers range from popular athletes to people who have become famous on Youtube. Social media continues to grow and gain new users every day and it won’t slow down anytime soon. Popular bloggers are becoming more influential as of recently, they seem to have a lot…
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Pros and Cons of the top Apps for Small Businesses

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One of the best accounting apps on the market for small businesses is QuickBooks, and it is a game-changer for small accounting firms. The pros of using QuickBooks is that the app can use GPS to automatically track the miles a work vehicle uses. This ensures that the employee can be compensated for the right amount for their work, and tracks the employee’s location in real-time. For example, a real estate business would find this feature particularly beneficial, because most of the time they are on traveling for leads. Another great benefit of using QuickBooks is that employers can accept, set up, and sign estimates for customers even when they are out of the office. One drawback of using QuickBooks is the lack of some business and industry-specific features. For…
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8 Steps to Set Up YouTube Ads

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Did you know that YouTube is one of the world’s largest marketing platforms, with over 2 billion users each month? With just a few easy steps, you can learn how to create a video ad that will reach numerous prospects daily. Before you begin, you need to establish a goal for your ad. Who are you trying to reach? Are you looking for increased sales, brand awareness, or brand loyalty? By determining this beforehand, you will save yourself hours of time and valuable money when you reach the correct audience.  Step 1: Link Your Google AdWords Account to Your YouTube Channel Either login to your Google AdWords account (or see the link above to learn more and create one). Next, select the “tools” icon. Under the dropdown, select “SETUP” and…
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How to Use LinkedIn InMail to Get Clients

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What is InMail? Before we dive into HOW to use LinkedIn InMail, let’s discuss what it is. We know that LinkedIn is a networking platform where you can connect with other like-minded professionals, search for employment opportunities, or recruit new employees. It can also be used to reach out to potential clients who you are not already connected with. InMail is a premium, paid service of LinkedIn which is similar to email or messenger. Although you can connect with users on LinkedIn by commenting or liking a post, many times you will only see those that are in your Level 1 Connection, so using InMail is the only way to directly engage with them.  InMail Plans and Pricing LinkedIn Premium gives you 5 InMails each month. A LinkedIn Sales Navigator…
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