One of the biggest problems I see with small business owners is the lack of consistency in marketing. And there are many reasons for this including: Lack of time Lack of financial resources Incorrect expectations on timeframe and results Lack of systems Lack of Time - Business owners are often playing many different roles and wearing many different hats. And one of those roles usually is marketing. So when they get busy with new clients or work, marketing often gets shoved to the side. Lack of Financial Resources - As small businesses, we are always on a fairly tight budget. And it is sometimes hard to continue to be consistent with our marketing efforts. But it is absolutely necessary. So that means you may have to do more leg work.…