Why Should You Use Google Analytics

Small businesses don’t use data and analytics as much as they need to.  They spend money on trying to get customers.  But they don’t always spend it in the right places at the right times.

Google Analytics, an awesome, FREE tool provided by Google, allows small businesses the opportunity to see what is really going on with their website.  You can find out who is going to your site, where they are coming from (what is actually generating the traffic), how long they are staying on your site, what pages they are going to, and so much more.

Why do you care?  And why should you use Google Analytics?  It can show you which marketing method you should continue with and which one you should dump.  It can tell you if you should spend more money generating traffic or more money fixing your website to convert better.

Google Analytics can help you spend less money on marketing and get more clients!

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